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Lead Product Marketing Manager

WorkRamp

WorkRamp

This job is no longer accepting applications

See open jobs at WorkRamp.
Marketing & Communications, Product
Remote
Posted on Wednesday, April 3, 2024
At WorkRamp, we believe that the best companies grow through learning. That’s why hundreds of market leaders such as Box, Lattice, and Outreach choose the Learning Cloud to power employee and customer learning. Boost employee performance, grow revenue, and scale customer success with WorkRamp. Learn more by visiting workramp.com.
🙌 Why WorkRamp?
-Recently raised a $40M Series C led by Salesforce Ventures, Slack Fund, and Susa Ventures
-Named Among Best Workplaces in Software by Inc. Magazine for 2022
-G2’s 2023 Best Software Awards: Top 50 Best Products for Mid-Market
-G2’s 2023 Best Software Awards: Top 100 Highest Satisfaction Products
-Ranked #873 on this year’s Inc. Magazine 5000 list of the fastest-growing private companies in America
-Made #9 on Fortune’s Best Workplaces for Women™ list 2022
-Mogul’s Top 100 Companies with Inclusive Benefits in 2022
-Great Place to Work® Certified August 2022-August 2023
-Named a 2022 & 2023 Y Combinator Top Company
-#1 Top-Rated LMS by The Motley Fool
-JMP Securities Hot 100 Startups: The best privately held software companies 2022
-Otta’s ROCKET LIST 2022: 100 of the fastest-growing companies to accelerate your career
-#1 on Inc's 2021 Best Workplaces List for Startups
-Fortune's Best Places to Work in the Bay Area 2021
-Top 100 fastest-growing SaaS companies of 2020 by SaaS Mag
🚀 What’s the opportunity?
We’re looking for a Lead Product Marketing Manager to join our growing marketing team. This is an exciting opportunity to take our GTM motion to the next level. We are looking for a customer-focused, creative storyteller. This messaging and positioning expert has proven experience partnering cross-functionally with Sales, Product, and Marketing teams to lead GTM strategies and can also roll up tier sleeves to execute. The Lead PMM will be responsible for growing revenue across our different product lines and personas. This role reports directly to the CMO.
👷‍♀️ What you’ll work on:
- You will know the customer inside and out and develop and execute strategic messaging, positioning, and campaigns for our target personas, markets, and products
-Be the expert on the competitive landscape and market
- Own thought-leadership content strategy and development across the entire customer journey including digital assets (ex. website), sales-related collateral, and marketing campaign materials
- Bring new products to market effectively and build momentum around existing product offerings
- Partner closely with Revenue Enablement team on trainings and materials for GTM teams
- Manage co-marketing opportunities with Partners
- Partner cross-functionally and build relationships with key stakeholders across the organization
- Track and analyze performance metrics to measure and share actionable insights to improve metrics like awareness, pipeline, product attach rate, adoption, and customer retention
- Manage contractor and vendor relationships
💡 What we’re looking for:
- At least 8 years of experience in PMM at a B2B SaaS company
- Expert in messaging and positioning for Mid Market and Enterprise organizations, with a proven track record of crafting a compelling story/narrative with a unique Point of View
- Experience marketing a multi-product platform across different buyers and segments
- Proven track record of B2B content strategy development and execution
- Exceptional writing and presentation skills
- Launching new products and multi-channel campaigns is a key initiative for our business. You’ll rely on exceptional project management skills to design and implement these types of programs
- High sense of urgency, organization, and a bias towards action
- Intermediate experience with Hubspot and Salesforce
- Experience working in a high-growth/fast-paced environment
- Experience selling in HR Tech a plus
🏆 Perks
-Fully Remote - Work from anywhere in the US
-Flexible Time Off & 13 company-wide holidays
-Equity with annual refreshes
-Full healthcare coverage
-100% paid short-term & long-term disability insurance, plus life insurance
-Stipend for remote work setup & DeskPass account
-Annual stipend for professional development
-401K
-Mental Health and Wellness Resources including a free subscription to Calm Premium & access to 2 Employee Assistance Programs (EAP)
- Employee Resource Groups (Mental Health, Womxn of WorkRamp, WorkRamp Asian/Pacific Islander, WorkRamp Afro-xxx/African-American/Black, LGBTQties, Juntos Latinx, WorkRamp Pride)
-Access to Well-Being Benefits including: One Medical, Gympass, Carrot, & Headspace
This role is fully remote and can be based anywhere in the US.
At this time, WorkRamp does not sponsor work visas.

This job is no longer accepting applications

See open jobs at WorkRamp.