Growth Marketing Coordinator
League
Founded in 2014, and with a total funding currently at $220 million; League is a platform technology company powering next-generation healthcare consumer experiences. Payers, providers, consumer health partners and employers build on League’s platform to deliver high-engagement, personalized healthcare experiences consumers love. Millions of people use solutions powered by League to access, navigate and pay for care.
We are looking for a motivated and detail-oriented Marketing Coordinator to join our marketing team. Reporting to the Senior Manager, Growth Marketing, you will play a key role in managing marketing automation, executing marketing campaigns and events, and supporting various digital marketing initiatives. The Marketing team is dynamic, driven, and highly engaged and we are seeking a motivated team player to join us. This is an excellent opportunity for a digital marketer who is eager to learn and grow in a fast-paced environment.
Key Responsibilities
- Build and deploy email campaigns in Pardot, ensuring effective segmentation and personalization to nurture leads and drive conversions
- Analyze campaign performance and provide data-driven insights to optimize future campaigns
- Collaborate with the design team to ensure emails are visually appealing and on-brand
- Conduct A/B testing to optimize email subject lines, content, and calls to action
- Maintain social media calendar and support execution of social media strategy on LinkedIn
- Assist with the logistical execution of marketing events and campaigns, including webinars, conferences, and trade shows
- Support with updates and ongoing maintenance/optimization of the corporate website, including Search Engine Optimization (SEO)
- Assist with administrative tasks as needed
Requirements
- Bachelor's degree in Marketing, Communications, or a related field
- 1-2 years of experience in a marketing or demand generation role (preferred)
- Experience with a marketing automation platform (e.g. Pardot, Hubspot, Marketo) and/or Salesforce CRM is considered an asset
- Experience with website content management systems (e.g. WordPress) is considered an asset
- Excellent written and verbal communication skills
- Strong organizational and time management skills with the ability to prioritize multiple tasks
- Ability to work independently and as part of a team
Security-Related Responsibilities
- Compliance with Information Security Policies
- Ensure access management is performed in compliance with the employee's role and responsibilities
- Responsibility and accountability for executing League's policies and procedures within the department/ team
- Notification of HR, Legal, Compliance & Security of any incidents, breaches or policy violations
CANADA APPLICANTS ONLY: The Canada-specific compensation range below for this full-time position is exclusive of bonus, equity and benefits. This range reflects the minimum and maximum target for base salaries for the position across all Canadian locations. Where in the band you may land is determined by job-related skills/experience. Your recruiter can share more about the specific salary range specific to your skills and experience during the hiring process.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you are an individual in need of assistance at any time during our recruitment process, please contact us at recruitinginfo@league.com.
- You should receive a confirmation email after submitting your application.
- A recruiter (not a computer) reviews all applications at League.
- If we see alignment with League's needs, a recruiter will reach out to learn more about your goals. The recruiter will also share the team-specific interview process depending on the roles you are exploring.
- The final step is an offer, which we hope you will accept!
- Prior to joining us, we conduct reference and background checks. Additional checks could be required for US Candidates, depending on the role you are exploring.
- Learn about our platform, leadership team and partners
- Highmark Health, Google Cloud, League: new digital front door to seamless care
- Former Providence President and Workday EVP of Corporate Strategy join League Board of Directors
- League raises $95 million USD in Series C to build world’s leading healthcare CX platform
- Forbes x League: The Platformization Of Healthcare Is Here
- Fast Company x League: If we want better innovations in healthtech, we need more competition
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